Vertical Force branding design

Client : Vertical Force is an aeronautical maintenance company. A team of experienced engineers strive to develop high quality solutions for the american aerospace industry.

Design Problem : This company needed their branding represented the solid and experience of their services. The idea was to implement strong graphics that represents the mechanical and engineering aspect of their business.
Solution : The design was based on a graphical image of a plane jet engine air inlet section. The typography was a bold style to represent a confident, strong and trustworthy brand. The colours chosen were a subset used by airlines logos.
The whole corporate branding was designed and printed with items including invoices, letter heads, business cards, folders and envelopes.
Conclusion : The image is visually attractive. Colours and composition are perfectly balanced into the design. The typography is clear and functional. The client was delighted with the final result.

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